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My blog about Dynamics 365 Customer Insights offers the three topics: Dynamics 365 Customer Insights – Journey, Dynamics 365 Customer Insights – Data and Dynamics 365 Customer Voice.

  • Part 1: Welcome to MarTech March

    Part 1: Welcome to MarTech March

    There has been so much news about Dynamics 365 Customer Insights and MarTech in general in recent months that I find it super difficult to keep track of it all. My LinkedIn is full of Microsoft Copilot, tips on the …

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  • Customize the Email and Marketing Form in Customer Insights

    Customize the Email and Marketing Form in Customer Insights

    Sometimes it is necessary to add an additional field to the form of a marketing email or a marketing form. Unfortunately, this is not quite as self-explanatory in marketing as on a classic CRM form. A few months ago, for …

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  • Email click and negative paths in real-time journey

    Email click and negative paths in real-time journey

    I came across the question in the forum. Someone asks how best to react to a specific click in an email in a real-time journey in Customer Insights. In real-time there is the following difficulty. If we send an email …

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  • Use custom fonts in Customer Insights for emails and forms

    Use custom fonts in Customer Insights for emails and forms

    Using a custom font in Customer Insights Journey is a great way to create a unique visual style and brand identity that stands out from the crowd. Microsoft has recently added the ability to add custom fonts to emails and …

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  • Happy Birthday! Create a journey for birthdays

    Happy Birthday! Create a journey for birthdays

    In this article, I’ll show you how to create a journey in Customer Insights for the birthday of contacts that can run for many, many years. Of course, we could create a dynamic segment that finds all contacts who have …

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  • Add insights tab to the contact form

    Add insights tab to the contact form

    If you have your own contact form and have installed Customer Insights, you are usually faced with the challenge that the Insights tab is missing. It would be great if you could add the Insights via the Designer in the …

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  • A Teams Webinar Lifecycle Journey – Across Events!

    A Teams Webinar Lifecycle Journey – Across Events!

    Johannes Fleischhut provides a detailed guide on optimizing dynamic content in emails for event marketing. The guide covers various aspects such as incorporating dynamic event images, creating personalized Teams participation links, customizing calendar download links, and setting up trigger-based journeys in Dynamics 365 Customer Insights.

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  • Brand profiles: Define styles

    Brand profiles: Define styles

    The brand profiles in Customer Insights have a new feature that I’ve been waiting for since brand profiles were introduced. But right from the start: What are brand profiles? It makes creating consistently branded content super easy. Whether it’s different …

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  • “Select all”: Javascript in the real-time form

    “Select all”: Javascript in the real-time form

    I personally find Javascript in a Customer Insights real-time form always a bit tricky. But I can’t always get around it. In this example, I have a marketing form on which several purposes from my compliance profile are displayed. So …

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  • Quiet Times in Real-time Marketing

    Quiet Times in Real-time Marketing

    Strength lies in tranquillity! Who wants to spam their contacts with messages? After all, in addition to the right content, the right place and the right target group, the right time is also extremely important in marketing. This is now …

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